Mimiq: simulated people test your build before you ship

Use this to ask simulated people a multiple-choice question (2 to 10 options) and get each person's pick and reasoning. Use it for naming, positioning, or which feature to build next. Each person answers on their own.

Compare two versions of copy or an email on the same simulated people and get Mimiq's call on which to ship. The same people see version A and version B. Mimiq's call combines a forecast of how people like them behave, asked in both orders, with how the same people moved: clear, leaning, or too close to call (no pick). Returns the call, the reason in one sentence, how many people moved toward each version, each version's top objections, and a link to the report. Without a key, an agent also gets one free A/B test on up to 10 simulated people per version, while the daily free A/B allowance lasts. With a key, any size. The forecast has held up on headlines (76% right on 1,000 real headline A/B tests, against 61% for the best rule of thumb); on emails, text messages and ads it was no better than chance at ranking small wording changes, and on real web page tests it did not beat the simplest guess.

Compare two web pages (for example a preview deployment and production) on the same simulated people and get Mimiq's call on which to ship. The same people see page A and page B. Mimiq's call combines a forecast, asked in both orders, with how the same people moved: clear, leaning, or too close to call (no pick). Returns the call, the reason in one sentence, how many people moved toward each page, each page's top objections, and a link to the report. Needs public URLs. Without a key, an agent also gets one free A/B test on up to 10 simulated people per version, while the daily free A/B allowance lasts. With a key, any size. On real web page tests the forecast did not beat the simplest guess in a pre-registered run: treat the call as a fast first read.

Use this after you build or change a UI component (a button, card, form, modal, navigation or pricing table): simulated people say whether they understand it, trust it and would use it. Provide component_html, component_text, or both. With a key, the result ends with a link to the full report in the Mimiq app.

Use this when you write or change a headline, tagline, value proposition, email subject line or call to action: simulated people read it and say how they react and why. To choose between two versions, use mimiq.compare_copy. This tool still accepts variant_b and then runs that same comparison. Returns each person's reaction, objections and what would help, and the counts. With a key, the result ends with a link to the full report in the Mimiq app.

Use this before you ship a signup, onboarding, checkout or other multi-step change, and again after each fix. Simulated people go through the flow in a real browser, clicking and typing, and report the step where they got stuck or gave up, and why. Pass the preview or staging URL, and the task a customer would try as goal. For a protected preview or pages behind a sign-in, pass access (a Vercel bypass secret, a username and password, or a test account). A run takes a few minutes and each person uses 5 credits. Returns each person's steps, where they stopped and why, and the problems they hit. It starts right away and the result includes the audience summary, examples and fit. If the recruited crowd is not the requested audience (more than 1 in 5 wrong) or the page could not be read to check its market, the result is an audience_review instead: show the warning, then continue with review_id, confirm_audience and audience_fit_acknowledged, or recruit again with audience_correction.

Use this after you build or change a landing, pricing or signup page, then fix what people raised and test it again. Simulated people look at the page, scroll it and say what confused them, what they doubted and what would change their mind. They do not click: to see whether people can get through a signup or checkout, use mimiq.test_flow. Needs a public URL (for localhost, open a tunnel first; see the server instructions). Returns each person's action, thoughts and objections, and the counts. With a key, the result ends with a link to the full report in the Mimiq app. It starts right away and the result includes the audience summary, examples and fit. If the recruited crowd is not the requested audience (more than 1 in 5 wrong) or the page could not be read to check its market, the result is an audience_review instead: show the warning, then continue with review_id, confirm_audience and audience_fit_acknowledged, or recruit again with audience_correction.

Use this when you write or change other text a customer will read (a positioning statement, feature description, error message, instructions or an announcement): simulated people read it and say how they react. Pass goal to say what the text should achieve. Returns each person's reaction, objections and what would help. With a key, the result ends with a link to the full report in the Mimiq app.

Show the finished result of a saved Mimiq test, or two saved tests compared: the call, counts, objections in simulated people's words, and a full report link. Use session IDs from an earlier test result or report URL. Reads your account only and spends no credits.